Today is a good day to be a Mac Fanboy or girl

"We Need to Talk" - Macworld 2007

Of course like every other blogger in the world, I am also reporting that Apple did have it's annual Stevenote which left all of us shaking in our knees, mine included.

I could very easily tell you about all the cool things they released today, but if you were a Mac Fanboy/girl you would already know what was released.  So I'm going to talk about something different.  Namely how Apple is not about invention as far as evolution.

Sure they have introduced some major products into the world that literally changed the way we use technology.  We have the Macintosh in 84, the iPod in 2001, the iMac, the iPhone, etc.  But you have to admit there is no real invention to those products.  He didn't create the devices those things were originally.  Don't get me wrong, I freakin' love Apple.  I am as big a fan boy as it comes.  If I wasn't a struggling college student I would buy everything Apple has to offer.  But what I am saying is what is great about Apple is they get the consumer.

Steve Jobs is very much like us.  He loves technology, he loves something that is simple, easy to use, good looking and did I mention simple?  The only difference between Apple's Steve and Vox's Steve is that he has billions of dollars to spend on more black turtle necks and jeans than I do. 

Why?

Because he is more closer to the consumer than any other CEO in the history of the world, and he is a revolutionary

Which brings me back to my original point.  Why Apple doesn't invent.  Face it the products he changed the world with they were never invented by Apple.  I'm sorry kiddies but the almighty Steve didn't invent anything other than the small things he added to the existing Apple products to make them better.  When you break it down what he did was revolutionize already made products into products the regular consumer can enjoy and want. 

The Macintosh proceeded after the computer

The iPod proceeded after the MP3 player

The iMac proceeded the more personal computer.

And, the iPhone proceeded the Smart Phones.

What he did with each of those products is simple, which is why I love this quote from Time Magazine about the iPhone. Lev Grossman wrote,

"Jobs likes things that are broken. It means he can make something that isn't and sell it to you for a premium price." 

That's it plain and simple.  Steve took items that were already created that supposedly made life easier, only to find that they were broken and Steve noticed that and instead of letting other people try to make it better, he fixed it.

So if you got anything out of today, just remember this is what Apple is good at, not invention, but revolution.  They changed a technology's DNA and gave it Super Powers. 

Hey I like that.  Apple gives Super Powers to Gadgets.

Now if only I had Super Powers.  Give Apple time, they'll think of something.

Until next time, Mac ON!

Steve "Mac Fanboy" "Snowball" Saylor